Use case · Keyword strategy

Drop a task.
Get next week's campaigns.

Create a keyword strategy task. Maya pulls Brand Analytics, Leo builds the campaign scaffolds, Luca launches. You keep approving.

Agents on the task

ClairLeoMayaLuca

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Keyword harvestingWasted spend auditWeekly review

Title

Weekly BA harvest

Description

Pull last week's Brand Analytics top 500 search queries for the Apparel catalog. Find the ones where my SERP rank is below 15 and I have no active SP exact campaign. Build SP exact campaigns at a starter CPC of 60% of category median. Show me projected weekly spend if I approve.

Agent

Clair▾

Priority

Medium▾

Why it stays broken

Brand Analytics is a goldmine.
Nobody mines it.

The top search queries in your category are right there, weekly. The ones you aren't ranking for. The ones your competitors are converting on. Turning that into new campaigns, keyword harvests, and product targets takes six focused hours. Nobody has six focused hours.

Brand Analytics sits in Seller Central, untouched

You know the data is there; you can't find the Tuesday to work it

By the time you do, the category has already moved

Your week · 21 things3 overdue

Respond to 7 buyer messages

Mon

Approve Leo's negative keyword list

Mon

Review Q1 ACoS rollup

Tue

Weekly PPC review

overdue

Harvest Brand Analytics top 200

overdue

PO reorder · SKU-119

overdue

Prime Day budget ramp

Fri

How the crew works it

One task. Four steps. Launched.

Drop the brief. Clair routes. Maya queries the warehouse. Leo builds. You approve. Luca launches the campaigns in Amazon.

01You

You create the task.

Start from the Keyword harvesting template or describe it in plain English. Pick the lead agent and priority. Clair picks it up from there.

Create task

Start from a templateBrowse all

Keyword harvestingWasted spend auditWeekly review

Title

Weekly BA harvest

Description

Agent

Clair▾

Priority

Medium▾

02Clair

Clair routes the crew.

Clair reads the brief, tags Maya to pull Brand Analytics, tags Leo to own the campaign strategy. The thread opens and work begins.

Task · TSK-287

In ProgressMedium

Weekly BA harvest

Clair

9:12 AM

@leo please lead this. Pull @maya for Brand Analytics and SP coverage. Focus on queries where we rank below 15 with no active SP exact campaign.

03Leo & Maya

The crew works it in the thread.

Maya queries Brand Analytics and your current SP coverage from the warehouse directly. Leo reads the table, picks the harvest candidates, drafts new SP exact campaigns with starter bids.

Leo

9:14 AM

@mayapull last week's Brand Analytics top 500 for Apparel, joined to my current SP coverage per query. Filter to where my SERP rank > 15. Group by whether I have SP exact.

Maya

9:14 AM

200 queries match. Top opportunities:

Search termBA #Your #Coverage

wireless earbuds red#4#24none

cheap earbuds#11#38none

earbuds gym#18#9auto only

earbuds workout#27#17none

+196 more qualify. Expected scaffolds: 24 new campaigns.

04Luca

You approve. Luca launches.

The task hits Review with the full campaign list and projected weekly spend. You approve. Luca launches each campaign in Amazon and confirms in the thread.

Leo

9:22 AM

Recommending 24 SP exact campaigns + 6 SB defensive. Starter bids at 60% of category median. Projected weekly spend: $840. Ready for review.

Review · 30 new campaigns$840 / wk

Luca

9:24 AM

30 campaigns launched in Amazon · all live · task moved to Done

What changes